Rebuilding the Christie's website
<p>Digitalisation, innovation, and further improvement of the web application of the world's largest auction house</p>
Christie's
<p>The British auction house has a long history of trading, going back to the 18th century. It is famous for holding <strong>auctions of large quantities of fascinating and unique objects, and the most valuable artworks and collections</strong>. Christie's facilitates sellers reaching a global audience for their objects and finding buyers around the world looking for desirable artworks, ultimately achieving the highest price. The aim was to <strong>e</strong><strong>stablish a modern</strong>, <strong>scalable, and flexible </strong><strong>website</strong> that will be able to host a large number of visitors during online auctions, live auctions and provide a platform to allow clients to explore lots and content.</p>
Cooperation with ACTUM
<p>Christie's auction house sells exclusive and often unique products and is counted among the best art and luxury businesses in the world. Therefore, connecting with <strong>ACTUM Digital</strong>, a leading brand in the digital field, was a sensible choice. ACTUM soon became the<strong> partner for Christie's</strong>, offering its IT services, smooth and cost-effective cooperation with IT experts. Creating smart solutions, ACTUM continuously <strong>improved the customer's experience</strong> of Christie's webpage.</p>
Attractive Web Exploring
<p>In order to <strong>increase the visitor's engagement</strong>, ACTUM is in the process of completely redesigning Christie's website. Leveraging technologies such as <strong><a href="/technologies/sitecore">Sitecore XP 9.3</a></strong> with SXA, editors can now create the content more conveniently. Moreover, maintenance costs were reduced by migrating the website to <strong>Azure PaaS</strong>. Christie's <strong>switched to digital channels</strong> and vastly reduced the number of printed catalogues, at the same time enabling users with special needs to discover new works of art, as Christie's.com is compliant with <strong>WCAG </strong>and <strong>ADA standards</strong>.</p>
Clever & Elegant Consignments Management
<p>The "My Account" section of Christie's website now provides <strong>consignment management</strong> more efficiently. The new performant application is fully independent of the legacy system, scalable, and highly available. Utilizing Amazon Web Services ACTUM has ensured the <strong>cost-effectiveness</strong> of the new solution while requiring <strong>minimal maintenance costs</strong>.</p>
Fast and Accurate Search
<p>Improving and simplifying the <strong>Enterprise Search Engine</strong> on Christie's website was performed in tight cooperation between Christie's and ACTUM while decreasing the operational costs. <strong>Migrating to SaaS</strong> and leveraging <a href="/technologies/aws">Amazon Web Services</a> brings consistent, precise, and relevant results for the new Search Engine users.</p>
How has Christie's modernized its digital presence?
Christie's, the renowned British auction house, partnered with ACTUM Digital to rebuild its website using Sitecore XM Cloud and Azure PaaS. This digital transformation established a scalable, flexible platform capable of handling high traffic during online and live auctions. The redesign focuses on engaging global audiences and providing a seamless experience for exploring lots and content.
What technologies power modern art auction websites?
Leading art auction websites leverage composable technology stacks like Sitecore Content Hub for efficient Digital Asset Management and robust content distribution. By migrating to cloud platforms such as Azure and AWS, these sites ensure cost-effectiveness, minimal maintenance, and compliance with accessibility standards like WCAG and ADA. This approach allows for fast, accurate search capabilities and streamlined consignment management for users.
Check the related technologies
<p>Numerous leading companies and renowned brands trust Sitecore's composable technology stack. Whether it’s Sitecore XM Cloud (or XP), which empowers businesses with lightning-fast and robust content management, or the Sitecore Content Hub, a robust solution for efficient Digital Asset Management (DAM) and seamless content distribution, Sitecore ensures companies are ready for the future.</p>
As you explore how Sitecore empowers global brands like Christie's, consider how our comprehensive Website development services can similarly transform your digital presence. For organizations managing complex content ecosystems, our Enterprise Search solutions ensure users find exactly what they need with precision and speed. Furthermore, leveraging our expertise in Sitecore technology allows you to build scalable, future-ready platforms that drive engagement and operational efficiency.