Swift Localisation: Automated Translation Mastery with Azure AI
Revolutionize Your Workflow and Save Time with Automated Translations for Seamless Localization

Client
Supplier of health and hygienic products
Services Involved
Technologies Involved
Efficiency
Automated translations can rapidly process and translate large volumes of text or speech, saving time and effort compared to manual translation methods. This efficiency is particularly valuable in time-sensitive situations or when dealing with extensive multilingual content.
Cost-Effectiveness
By automating the translation process, organizations can reduce the expenses associated with hiring professional human translators or outsourcing translation services.
Consistency
AI-driven translation systems maintain a high level of consistency in their output, ensuring that terminology and messaging remain uniform across different languages. This consistency is vital for maintaining brand integrity and conveying a coherent message to global audiences.
Multilingual Content Creation
Automated translations facilitate the creation of content in multiple languages, enabling businesses to expand their reach and engage with a global audience more effectively.
Speed
AI-powered systems can deliver translations almost instantaneously, enabling real-time communication in multilingual settings. This speed is particularly beneficial for customer support, e-commerce, and international collaboration.
24/7 Availability
Automated translation services are available around the clock, providing uninterrupted access to translation capabilities. This accessibility ensures that language barriers do not impede communication at any time of day.
Customization
Many AI translation tools allow for customization and fine-tuning, enabling organizations to adapt translations to their specific industry, brand voice, or target audience. This customization enhances the quality and relevance of translated content.
Scalability
Automated translations can easily scale to handle increasing translation demands as businesses expand into new markets or engage with diverse customer bases. This scalability accommodates growth without the need for a proportional increase in translation resources.
What did we achieve?
Lightning Fast
ACTUM Digital built the solution within a few weeks. The microservices are connected to the source system in DAM that provides source data for translation and consumes translated data. Translations are executed in the background of the DAM in seconds.
Language Fallback
The solution is set to translate from English and German language into other 17 language variants. When the English variant is missing, German text is taken as a main data source for translation.
Bulk Translation
Efficiency was enabled with bulk translations allowing translation of multiple products at once (e.g. 50 products), saving time for the client's translation team. Localisation has never been so easy!